United Gulf Equipment and Machinery LLC is committed to protecting and respecting your privacy. This Privacy Policy outlines how we collect, use, process, and safeguard your personal information when you interact with our website, rent our equipment, participate in our training programs, or engage with our services across the GCC and MENA region.

1. Data Controller

For the purpose of applicable data protection laws, including the UAE Federal Decree-Law No. 45 of 2021 on Personal Data Protection, the data controller is United Gulf Equipment and Machinery LLC, with its registered headquarters at City Gate Tower, Al Ittihad Street, Sharjah, United Arab Emirates.

2. Information We Collect

We collect and process different types of personal data depending on your interaction with us:

  • Hire & Equipment Sales Data: When you request a quotation or open a rental account, we collect corporate and personal identifiers, including names, billing/delivery addresses, email addresses, telephone numbers, trade licenses, corporate financial data, and authorized operator insurance documents.
  • Training Services Data: For operators enrolling in aerial work platform or machinery safety training (such as IPAF training), we collect names, dates of birth, identification documents, photographs, and employer details.
  • Equipment Tracking & Safety Data: To ensure site safety and fulfill contractual obligations, our machinery may utilize telematics, tracking devices, and access control systems that store operator PINs, operational metrics, and approximate geographic locations.
  • Website & Communication Data: We collect information submitted through our online inquiry forms, spare parts requests, and automated technical data via cookies, including your IP address, browser type, and navigation history.

3. How We Use Your Information

We process your personal data under legal bases such as contract performance, compliance with statutory obligations, and our legitimate business interests. Your information is used to:

  • Process inquiries, issue commercial quotations, and manage active rental or sales accounts.
  • Coordinate the logistics and safe delivery of heavy machinery to specified job sites.
  • Issue, track, and verify professional operator accreditations and training certifications.
  • Monitor equipment usage for remote diagnostics, preventive maintenance, and safety verification.
  • Manage customer support communications and send marketing updates, subject to your explicit opt-in consent.

4. Data Sharing and Disclosure

We do not sell or rent your personal information to third parties for commercial benefit. We may share your data with:

  • Group Entities: Affiliates and sister companies under common ownership within the Gulf region to streamline regional operational support.
  • Accreditation Bodies: External training and safety organizations (such as IPAF) to register and validate operating licenses.
  • Service Providers: Trusted third-party contractors, payment processors, and IT vendors operating under strict confidentiality agreements.
  • Legal Authorities: Regulatory, judicial, or government entities within the UAE or other operating jurisdictions when required to comply with statutory mandates or protect operational safety.

5. Data Security and Retention

We implement industry-standard technical and organizational safeguards designed to prevent unauthorized access, alteration, disclosure, or destruction of your personal records. Financial data is managed through secure payment gateways, and system infrastructure access is restricted to authorized personnel.

We retain personal records for as long as necessary to fulfill the operational purposes outlined in this policy, satisfy legal or accounting obligations, or resolve active commercial disputes. Training and certification records are maintained for a standard period of 5 years to verify regulatory compliance.

6. Your Rights

Depending on your location and the applicable local jurisdictions, you may possess specific rights regarding your personal information, including the right to request access to the data we hold, request the correction of inaccurate information, restrict processing activities, or request complete data erasure. To exercise any of these rights, please contact our administrative team.

7. Policy Changes

We reserve the right to modify this Privacy Policy at our discretion to reflect operational adjustments or legal updates. The current version will always be accessible via our digital platforms, and your continued use of our services constitutes acceptance of the terms in effect.